After much speculation, Rihanna is, in fact, launching a lingerie collection. On Friday (April 20), the singer went on social media to announce that her new intimates line called Savage x Fenty is coming very soon.
"Sis said we bout to light this up! U ready for #SAVAGEXFENTY lingerie? Sign up at SAVAGEX.com," reads the caption on a video with the words "Savage" and "Fenty" flashing. In another video, we see Rihanna showing f her bra and pantyhose. The caption reads, "We got neXt."
Back in March, WWD revealed that Rihanna was working on lingerie collection. The collection has reportedly been in the works for over a year, and TechStyle Fashion Group has already produced samples.
Fashion insiders say the move is a strategic way for TechStyle - which has raised a reported $300 million with their brands including Fabletics, ShoeDazzle, JustFab, and FabKids - to move towards an initial public fering.
There's no word on when Rihanna will release her lingerie collection. For more information, head over to savagex.com.
Watch out Victoria's Secrets, it looks like Rihanna wants to share her unmentionables as well.